MKT 337- EXAM 4 OPTIONAL TAKE-HOME: 10 Points Each

1. *Web Site Design*

Develop plans for a web site for your planned business for Building 2 (if applicable). Pages 464-466 in the text may be helpful in oganizing the areas of concern, and be sure to include graphic representations of the page(s) as well as their justifications.

2. *Retail Analysis*

Pretend that you are a consultant hired to improve retail operations, etc. Visit either Donovan Dining Service or the Campus Bookstore, and formulate a report (1-3 pages) of improvements that may be made.

3. *Student Presentations*

Summarize and evaluate the student presentations (other than your own). For each presentation, you should note the name(s) of the presenter(s), the subject of the presentation, and a brief evaluative critique of their work.

4. *Comprehensive Case*

Read and analyze the Comprehensive Case: Wal-Mart in the Year 2010, presented on pages 630-633, and answer Questions 1, 2, 3, 5, 6.